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Dewalist Insight: Business. Marketing. Finance. Lifestyle. Society.
Artificial Intelligence (AI) has revolutionised various industries, and marketing and advertising are no exceptions. With its ability to analyse vast amounts of data and make intelligent decisions, AI has become a game-changer in the marketing landscape. In this article, we will explore the profound impact of AI on marketing and advertising strategies and how businesses […]
Introduction Virtual and augmented reality have revolutionised how marketers connect with their target audiences. These immersive technologies offer exciting opportunities to engage customers, create memorable experiences, and enhance brand loyalty. As technology advances, the marketing industry embraces the power of virtual and augmented reality to stay ahead of the game. With the rise of e-commerce and […]
Introduction Social media encompasses web-based platforms and applications that enable users to create, share, and exchange content with others. Some commonly used social media platforms are Facebook, Twitter, Instagram, LinkedIn, and TikTok. On the other hand, digital marketing is a type of marketing that leverages digital channels to reach and engage customers. This can involve […]
Introduction Personalisation in marketing refers to tailoring marketing efforts and messages to meet individual customers’ needs and interests. This includes using data and technology to gather information about a customer’s behaviour, preferences, and interests and using that information to create unique and relevant experiences. Personalised marketing has become a crucial aspect of modern marketing, as […]
